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Home»Business»TikTok vs Instagram: The Best Platform for Brands to Get Promoted on
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TikTok vs Instagram: The Best Platform for Brands to Get Promoted on

Syed QasimBy Syed QasimFebruary 28, 2024Updated:February 29, 2024No Comments4 Mins Read
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what social media to choose 
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Apart from the standard purposes, social media gives users the real power to develop their business. This is a great sign for those considering their online venture. Which network fits better to pursue the promotion goals? What role do automated tools like HD Instagram Downloader play in this? Let’s look at these questions.

TikTok & Instagram: The Battle Begins

There are several social media entrepreneurs may choose from. Yet, to save time, the choice comes down to two: Instagram and TikTok. To determine the best option, it is necessary to compare both apps and identify the strengths of each platform. To handle the study, the key parameters that make an effect on brand advancement should be analyzed:

  • A business orientation. Both apps provide their users with the feature to switch to a business account, which gives more opportunities for brand promotion. However, Instagram wins by having more functions like Instagram Store, product tags, guides, wishlist, etc.
  • The activity. TikTok has more than a billion monthly active users, but in the case of Instagram, this number is over two million. It is even Steven so far.
  • Demographics. The main age group on TikTok is young people from 18 to 24 with an advantage of the female audience. IG has more balanced indicators among both gender and age.
  • Content. TikTok is focused on short videos and gives users everything to get creative through editing tools: effects, filters, music, sounds, and more. Instagram allows them for clips as well, but the network benefits from having various types of formats: photos, videos, Reels, Stories, carousels, and lives.
  • The engagement rate. It is statistically easier to attract followers on TikTok due to the appealing format and the young audience.
  • Creativity. TikTok is practically based on this. IG favors originality too, but you can also post regular content with the same effect
  • Extra. What about additional tools for special tasks? They are available for both applications, but the functionality for Instagram is more advanced. 

Let’s elaborate on that!

TikTok is a good choice as a promotion platform, especially if your brand is based on uniqueness, and your target audience is the young crowd. Yet, owing to the overall quantity of advantages, IG is the first choice when starting a business on social networks.

The Instagram Video Downloader and Benefits of Use

Clips are often used on IG, you can see them in Reels, Feed, or Stories. With so many videos being uploaded, the chance of stumbling upon something captivating, funny, exciting, and simply useful is very high. So, the question of how to save Instagram videos is much more common than you think. The reasons may differ:

  • The desire to keep content in your device’s memory so you can always access it offline.
  • You are going to collect templates to generate ideas for your posts.
  • Learning competitors’ content in detail.
  • You need to download an Instagram video just in case, to avoid its deletion or restriction of access to the creator’s profile.
  • A certain clip means a lot to you, so you need to back it up.

The convenience of the Instagram Video Saver tool from Toolzu is the main advantage. Therefore, this instrument should be considered an integral part of your activities in socials.

  • Downloading videos is free of charge.
  • Compatible with any device.
  • Video Downloader is an online tool.
  • Saved content is of high quality and without watermarks.
  • Safety and reliability in use.
how to save videos from socials

Copy the Instagram video link, go to the Toolzu website, open the video saver page, paste the URL into the insert line, and click the download button. That’s it. 

The tool is suitable for business purposes and for personal use.

Conclusion 

Instagram is optimal for starting and growing an online business. Due to different formats, audiences, features, and the use of special tools, you get a more organic promotion. However, it’s still worth creating a TikTok account as a complement to your IG profile.


Related posts:

  1. Navigating TikTok’s Waters: The Power of TikTok Analytics Tracker and Top TikTok Hashtags
  2. TikTok Downloader: Your Ultimate Guide to Downloading TikTok Videos
  3. Briefs and Brands: Crafting Compelling Marketing for Legal Professionals
  4. 50+ TikTok Comments, Good Comments for TikTok Video
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